The color of your diet

Its seems like everyone is trying to eat healthier these days. But what does that mean exactly? How do we know what really makes up a healthy diet. Many diets have complicated prescriptions about protein, fat and carbs. More of this less of that, never eat this, only eat that. It can get messy. But what if we could eat by color?

This week we are bringing you some colorful food information accompanied by  beautiful food and pigment photography from Kremer Pigments. First up yellow! According to SheKnows Health and Wellness Blog:

"Yellow fruits and vegetables are teeming with carotenoids and bioflavonoids, which represent a class of water soluble plant pigments that function as antioxidants. Along with antioxidants, sunny-colored foods also have an abundance of vitamin C. Studies suggest that these bountiful nutrients will help your heart, vision, digestion and immune system. Other benefits of naturally yellow foods include maintenance of healthy skin, wound healing, and stronger bones and teeth."

 The Food Networks Healthy Eats Blog writes all about red foods:

"Red fruits and veggies are packed with a variety of powerful antioxidants that have been shown to help fight cancer, heart disease and reduce the risk of macular degeneration, a leading cause of blindness for older folks."

Greens foods maybe the best of them all! Not only are green foods full of chlorophyll, which protects against disease causing free radicals,  but greenness is a great indicator that foods are densely packed with all sorts of  micro-nutrients our bodies need. They help remove environmental toxins like lead from our tissues, and support the human Mirco-biome (the 10K plus species of healthy microbes that call us home).

Eat the rainbow!

- Emily Eifler, Writer, Colour Studio
- Jill Pilaroscia, Principal, Colour Studio

Nail Polish Color Trends!

The nail salon industry and the products supporting it have become big business.  For fun this week we thought we would check in on the 2012 spring/summer color trends! Before we jump to
this seasons  new colors  we wanted to show off a bit of nail polish nostalgia. Up until the 80's the color in nail polish was red.

 This 1951 Duragloss ad, via Lulu's Vintage Blog, prescribes polish based on a hand shape based personality test. Wonder if it worked.

This 1963 magazine for Christian Dior Nail Polish, via Attic Paper, features an illustration by Rene Gruau, a fashion icon of the time famous for his unique drawing style.

Nail polish has come a long way since the all red all the time days. According to Harpers Bazaar nail polish has gone in a distinctly tropical direction this year.  Are we feeling like we could use a vacation to unwind?

Trends are driven by  culture -  news, art, theater.   One recently released collection demonstrates just that.  From Bazaar.com "The summer blockbuster of the season: OPI’s dynamic polishes inspired by The Amazing Spider-Man, featuring brilliant reinventions of retro comic-book colors. The best-sellers include the hot coral Call Me Gwen, the reptilian green Just Spotted The Lizard, and the cityscape white My Boyfriend Scales Walls." Are we feeling like we could use some entertainment as a diversion?

Applying only one color to your nails  is  a bit last season. Nail art is becoming fashionable and consider the skills required to execute it!   Here are some of the more exciting trends we have found: microbeads, newsprint transfers, or even magnetic polishes full of metal powder that line up when exposed to a magnet!

If you want to find color and inspiration options all in one place Sephora has a great page you can  check out.  Trends in color try to  offer some relief from the mundane - and looking at a unique manicure on yourself or a friend could  certainly bring a smile.

- Emily Eifler, Writer, Colour Studio
- Jill Pilaroscia, Principal, Colour Studio

The Cognitive Performance of Red and Blue

A study published in the journal of Science may help you decide what color to paint your next office or meeting room. Instead of going with a neutral color they recommend going with a bolder choice, like red or blue. You can go to Science magazines website to read the studies abstract.

 According to a New York Times article on the study "Researchers at the University of British Columbia conducted tests with 600 people to determine whether cognitive performance varied when people saw red or blue. Participants performed tasks with words or images displayed against red, blue or neutral backgrounds on computer screens." While the study did not directly test the effect of room color on cognitive performance, its findings may be applicable when translated to whole room color."

The article continues:

"Red groups did better on tests of recall and attention to detail, like remembering words or checking spelling and punctuation. Blue groups did better on tests requiring imagination, like inventing creative uses for a brick or creating toys from shapes. “If you’re talking about wanting enhanced memory for something like proofreading skills, then a red color should be used,” said Juliet Zhu,  assistant professor of marketing at the Business School at the University of British Columbia, who conducted the study with Ravi Mehta. But for “a brainstorming session for a new product or coming up with a new solution to fight child obesity or teenage smoking,” Dr. Zhu said, “then you should get people into a blue room."

When considering a room we must think about how the space will be used. Layout is of course important when considering function but so is color. Will this space we used to foster new ideas or focus on the nitty gritty? Will its users need open skies for open minds or passion for the finishing touches? Color isn't the only factor but as this study shows it can influence our behaviors in distinct and measurable ways. 

- Emily Eifler, Writer, Colour Studio
- Jill Pilaroscia, Principal, Colour Studio

The color of urban renewal

Sometimes grey just doesn't cut it. Or beige for that matter. Sometimes when a neighborhood needs an uplift, boldness is required, and color can be that integral component that awakens a place and makes people see it with new eyes.

Haas&Hahn, the working title of artistic duo Jeroen Koolhaas and Dre Urhahn, have been painting the favelas of Brazil since 2006. This piece, their second large painting in Vila Cruzeiro, was finished in 2008. Their site describes a bit about the process: "It was situated on a massive concrete structure, built to protect the hill from mudslides during the rainy season. It was painted together with local youth, who learned a craft, while earning money at the same time. The traditional Japanese design was made by master tattooist Rob Admiraal."

More recently the pair completed work on the community of Santa Marta. Santa Marta is a favela right in the heart of Rio de Janeiro. The homes and school  that were chosen for the project site  are located right at the entrance to the neighborhood, making for a striking first impression. 

 Before the project, the homes were a ramschakle of angles and patches of colors.  Haas&Hahn used a "flexible concept of colourful rays" to create visual cohesion among the houses using a pattern of rays "which can easily be expanded [to neighboring buildings]." The design included the houses around the square, part of the street, and the local Samba school.

But if Rio de Janeiro is a bit too far to go for your colorful urban renewal, Haas&Hahn have a new project right here in the states. "Philly Painting is a neighborhood beautification project of unprecedented scale, set in North Philadelphia, around the Germantown and Lehigh Avenues. The goal is to mobilize the community to completely transform the commercial corridor and bring a new look to their neighborhood: A social and artistic experiment of urban acupuncture, beautification, and economic stimulus of unprecedented scale." 

While the project has only just started, we think it has great potential to change how people see not only Germantown but urban renewal as a whole in the United States.

We are excited to check back with this project periodically to watch the progress!

- Emily Eifler, Writer, Colour Studio
- Jill Pilaroscia, Principal, Colour Studio

The 75th Anniversary of "Golden" Gate Bridge

This year is the 75th anniversary of the Golden Gate Bridge painted in  its custom vermillion color dubbed international orange. According to Wikipedia the iconic orange "is a color used in the aerospace industry to set things apart from their surroundings, similar to safety orange."  This is precisely why the color was chosen.   When the pieces of the bridge arrived for construction they were already painted in the orange primer. Originally the Navy pushed to paint the bridge in yellow and black stripes for better visibility. But can you imagine the bridge looking like a giant bumblebee? In honor of our colorful local icon we wanted to share some of our favorite images of the Golden Gate Bridge this week.

Chris Saulit on Flickr took this long exposure beauty with the Marin Headlands a soft green behind the glowing orange of the bridge.

This image illustrates one of the primary reasons the bridge was painted international orange. As the official Golden Gate Bridge site tells us: The "Consulting Architect Irving Morrow selected the distinctive orange color because it blends well with the span's natural setting as it is a warm color consistent with the warm colors of the land masses in the setting as distinct from the cool colors of the sky and sea. It also provides enhanced visibility for passing ships."

 This shot was taken this April by Phil McGrew during one of San Francisco's few and far between thunderstorms via Daily Mail

The Golden Gate Bridge Research Library site reveals a bit of the history of the color decision. "In his April 1935 Report on Color and Lighting, Morrow defined the approach to the color section, “Preliminary to discussion of particular colors, a decision must be made on a matter of policy – is it desired to emphasize the bridge as an important feature of the landscape, or to make it as inconspicuous as possible.”" The bridge would hardly have become the tourist sensation is it today if they had gone with inconspicuous gray. Look to the Bay Bridge, a far larger and perhaps more impressive engineering feat, it draws little attention in slate utilitarian grey.

"Italian American sculptor Beniamino Benvenuto Bufano submitted his comments to Morrow, “ I have been watching very closely the progress of the towers on the Golden Gate Bridge in its structural beauty its engineering and architectural simplicity – and of course its color that moves and molds itself into the great beauty and contours of the hill – let me hope that the color will remain the red terracotta because it adds to the structural grace and because it adds to the great beauty and the colorful symphony of the hills—and it is because of this structural simplicity that carries to you my message of admiration.”" Indeed.

Nathan Jones on Flickr took this beautiful shot that catches the bridge peaking through a thick fog bank.

If your love of the bridge has you inspired to paint a wall or even your whole house to match the  iconic color,  Sherwin Williams can help. Online we found the formula for the Bridge’s unique International Orange color. Paint stores can mix it with the following information: CMYK colors are: Cyan: 0%, Magenta: 69%, Yellow: 100%,  Black: 6%." Currently the bridge is painted using a Sherwin Williams custom matching formula but for the closest off-the-shelf color they claim "Fireweed" is the best.

So here's to 75 years of a color icon. May it have many more to come.

- Emily Eifler, Writer, Colour Studio
- Jill Pilaroscia, Principal, Colour Studio

Pantone reveals 336 new colors!

Via Design Taxi

Just when you thought that there were no new colors in the world, Pantone releases 336 new colors! This new set is mostly pure pastels and modest mid-tones, but they are all now permanent members of the Pantone Plus Series which now comes to 1,667 colors.

For many readers Pantone's brand name will be very familiar, but you may not know why there are so popular with designers. Pantone developed a color matching system that allows for color consistency across platforms, with the goal of maintaining color from screen to print and back. It allows designers to gain control across projects and ink manufacturers and printers to reproduce that same color over and over without variations. Industry wide standardization is key to that consistency.

 Also Pantone allows for a wider color selection. Some of Pantone's colors can be reproduced with CMKY printing, these are called process colors. But many of these specialty colors must be printed using a special 15 ink process, these are called spot colors. These spot colors greatly increase the choices designers have about how their work will be printed. Pantone even allows for the use of metallic and florescent inks!

Pantone Metallic Chips

We do not  rely upon  the Pantone system for our architectural projects, but one can not deny their influence in the marketplace.   New colors give us new inspirations!

- Emily Eifler, Writer, Colour Studio
- Jill Pilaroscia, Principal, Colour Studio

Whats in a red?

When color makes the news we get excited and last week we heard about the battle over Starbucks choice of food colorant.  But what is all the fuss? Isn't red just red?

The Starbucks smoothie in question

As reported by NPR "Vegetarians and others who'd rather not eat insects protested when they found out the company colors certain food and drinks with cochineal, the red "juice" a tiny white bug called Dactylopius coccus exudes when crushed." Due to the protests of this community,  Starbucks says the drink will be bug-free. 

Cliff Burrows, President of Starbucks, wrote on Starbucks blog.

"Our expectation is to be fully transitioned to lycopene, a natural, tomato-based extract, which is used in our Strawberries & Crème Frappuccino® blended beverage and our Strawberry Banana Smoothie. This transition will occur over time as we finalize revisions and manage production. Our intention is to be fully transitioned from existing product inventories to revised food and beverage offerings near the end of June across the U.S."

Lycopene: Starbucks new red via Wikimedia

But what is cochineal exactly? After all, even though some find the idea of eatting bugs unappetizing, cochineal extract is FDA approved and considered an all natural alternative to petroleum based Allura or #40 red food dye. 

The western aversion to eating bugs is far more recent historically that the use of these insects as a dye product. Cochineal live on cactus primarily in Central America. They have been used as clothing dyes for century's. Below we see an illustration of an "Indian Collecting Cochineal with a Deer Tail" by José Antonio de Alzate y Ramírez (1777).

Cochineal Farming Illustration via Wikimedia

 Wikipedia describes a bit of the history here:

"Cochineal dye was used by the Aztec and Maya peoples of Central and North America. Eleven cities conquered by Moctezuma in the 15th century paid a yearly tribute of 2000 decorated cotton blankets and 40 bags of cochineal dye each.  During the colonial period the production of cochineal (grana fina) grew rapidly. Produced almost exclusively in Oaxaca by indigenous producers, cochineal became Mexico's second most valued export after silver."

Hand grinding Cochinal dye powder via The Dirt Doctor

What do you think? Should these bright red bugs be left to dying clothing and cosmetics or are you willing to eat a bug or two for a richly red visual experience?

- Emily Eifler, Writer, Colour Studio
- Jill Pilaroscia, Principal, Colour Studio