Wednesday, June 13, 2012

Nail Polish Color Trends!

The nail salon industry and the products supporting it have become big business.  For fun this week we thought we would check in on the 2012 spring/summer color trends! Before we jump to
this seasons  new colors  we wanted to show off a bit of nail polish nostalgia. Up until the 80's the color in nail polish was red.

 This 1951 Duragloss ad, via Lulu's Vintage Blog, prescribes polish based on a hand shape based personality test. Wonder if it worked.

This 1963 magazine for Christian Dior Nail Polish, via Attic Paper, features an illustration by Rene Gruau, a fashion icon of the time famous for his unique drawing style.

Nail polish has come a long way since the all red all the time days. According to Harpers Bazaar nail polish has gone in a distinctly tropical direction this year.  Are we feeling like we could use a vacation to unwind?

Trends are driven by  culture -  news, art, theater.   One recently released collection demonstrates just that.  From "The summer blockbuster of the season: OPI’s dynamic polishes inspired by The Amazing Spider-Man, featuring brilliant reinventions of retro comic-book colors. The best-sellers include the hot coral Call Me Gwen, the reptilian green Just Spotted The Lizard, and the cityscape white My Boyfriend Scales Walls." Are we feeling like we could use some entertainment as a diversion?

Applying only one color to your nails  is  a bit last season. Nail art is becoming fashionable and consider the skills required to execute it!   Here are some of the more exciting trends we have found: microbeads, newsprint transfers, or even magnetic polishes full of metal powder that line up when exposed to a magnet!

If you want to find color and inspiration options all in one place Sephora has a great page you can  check out.  Trends in color try to  offer some relief from the mundane - and looking at a unique manicure on yourself or a friend could  certainly bring a smile.

- Emily Eifler, Writer, Colour Studio
- Jill Pilaroscia, Principal, Colour Studio

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